PURITO Pure Vitamin C Serum 60ml
$16.15 ea
Unlock a radiant, lit-from-within glow. The Purito SEOUL Pure Vitamin C Serum is an upgraded, stabilized formula designed to fade dark spots and boost skin elasticity. With a base of 76% Bamboo Water instead of plain water, it provides a soothing and hydrating experience while the Vitamin C works to revitalize your complexion.
PURITO SEOUL Pure Vitamin C Serum: The Gentle Brightening Solution
Vitamin C is a skincare powerhouse, but its instability and potency can often lead to irritation. The PURITO SEOUL Pure Vitamin C Serum solves this by utilizing a balanced 5% Ascorbic Acid concentration housed in a dark brown UV-protective bottle. In Australia, where sun exposure is high, this serum provides essential antioxidant defense against environmental stressors. It doesn’t just brighten; it uses Sodium Hyaluronate to plump the skin and Glutathione to enhance the brightening effect, leaving your complexion looking refreshed and more resilient.
✨ Key Benefits
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Brightens & Evens Tone: Targets dark spots and hyperpigmentation for a clearer, more luminous complexion.
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Stable 5% Formula: A gentle but effective dose of pure Vitamin C that minimizes the “tingling” sensation often felt with higher concentrations.
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Intense Hydration: Formulated with 76.23% Bambusa Vulgaris (Bamboo) Water and Hyaluronic Acid to soothe and moisturize.
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Anti-Aging Support: Infused with Adenosine to help smooth the appearance of fine lines and improve overall skin elasticity.
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Clean & Conscious: Vegan, cruelty-free, and formulated without essential oils, artificial fragrances, or parabens.
💧 How to Use
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Prep: Cleanse and tone your skin.
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Apply: Dispense 2–3 pumps and apply evenly across the face.
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Absorb: Gently pat for better absorption.
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Daytime Note: If using during the day, always follow with a broad-spectrum sunscreen to protect the Vitamin C from oxidizing on the skin and to shield your face from UV damage.
Note: A slight warming sensation is normal. For sensitive skin, mix a few drops into your moisturizer until your skin adjusts.
🌿 Key Ingredients
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Ascorbic Acid (5%): Pure Vitamin C for brightening and collagen support.
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Bambusa Vulgaris Water: Provides deep hydration and skin-calming benefits.
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Niacinamide: Improves skin texture and helps fade pigmentation.
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Glutathione: A potent antioxidant that works synergistically with Vitamin C.
Recommended Brightening Routine
The PURITO Pure Vitamin C Serum is a fantastic daily antioxidant. For those wanting to tackle “inner dryness” alongside dullness, we recommend the PURITO Galacto Niacin 97 Power Essence as a prep step to maximize your glow.
Purito Seoul
Purito is a Korean skincare brand dedicated to creating safe, eco-friendly, and effective products for sensitive and reactive skin. The brand emphasizes minimalist formulations free from harmful irritants, making it ideal for those seeking gentle but results-driven skincare.
Purito is well-known for its use of centella asiatica, niacinamide, and peptides, targeting redness, acne, dryness, and uneven skin tone. Lightweight, fast-absorbing formulas strengthen the skin barrier while providing hydration and soothing care.
With a wide range of cleansers, toners, serums, and sunscreens, Purito is perfect for customers looking for Korean skincare in Australia, eco-conscious and sensitive skin solutions, and barrier-strengthening products.


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